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Third-Party Commenting Platforms: Four Providers That Crush the Rest of the Field

If you’re new to the blogging world or only blog casually, you may be wondering why you’d want to consider using a third-party content management service on your site, since nearly every blogging platform comes with a built-in commenting function. What you may not realize is that most comments and reactions to blog content happen elsewhere, and a third-party content manager empowers you to capitalize on that conversation.